Hotel SaaS UX - Cherry White

59123

page-template,page-template-full_width,page-template-full_width-php,page,page-id-59123,select-core-1.4,pitch-theme-ver-3.4.2,ajax_fade,page_not_loaded,smooth_scroll,grid_1300,vertical_menu_with_scroll,blog_installed,wpb-js-composer js-comp-ver-6.1,vc_responsive

SaaS for the hotel industry

Defining the user experience and web development onto the new system

About The Project

The Challenge

To redesign both the system that the hotel providers update their listings and the travel agencies portal to book rooms.

Branding

Strategy & Consultation

Technology & Engineering

Customer experience & Service design

What We Did

Understanding the travel agents and their customers

Research, design and test to reduce the time it takes for room providers to update their inventory and for the travel agencies to book their rooms and offers.

We provided market research in the form or competitor analysis , market trends and customer research and satisfaction scores.

With this information we divided into two projects identified by the key objectives of the room provider customers and the travel agencies. This directed the room provider project to concentrate on speed of data entry and for us to achieve a 75% reduction in administration task time. Where as the travel agencies focus was about browsing and flexibly changing orders on the go and afterwards.

In both areas of the systems we were able to dramatically improve the customer satisfactions scores and reduce admin times for both sets of users.